SALES Copy
ADS
Mary Kay - New limited-edition skin care product launch ad for marykay.com.
Mary Kay - New advanced skin care product web ad for marykay.com
Mary Kay - Home page web ads to promote new high-end product, best sellers and skin care.
PRINT MATERIALS
Mary Kay Quarterly Guide - educational piece for salesforce.
Mary Kay Look Book - quarterly catalog for consumers.
RetailUnion - handout distributed at a trade show.
EMAILS
Mary Kay - Consumer-facing email to promote product, contest and sales opportunity.
FramesDirect.com - theme-based email campaigns for luxury eyewear retailer.
Mary Kay - Consumer-facing email to promote body care products.
DIGITAL MATERIALS
Mary Kay iCatalog - Consumer-facing interactive catalog to promote skin care products.
Mary Kay eCard - B2B eCard promoting new lipstick collection, from a Sales Director to her Consultant.
Mary Kay Global - Social media kit for Latin American product launch of makeup product.
Mary Kay - Facebook post: B2B promoting product.
Goo Goo Eyes - B2C post promoting product.
SOCIAL MEDIA
Mary Kay Global - Social media kit for multi-market product launch of skin care product.
Mary Kay - Facebook post: B2B highlighting culture.
Mary Kay - Facebook post: B2B motivating audience.
Blogs & WEB COPY
BLOGS
Speakeasy Content Marketing Agency - blog for nonprofit client seeking higher search rankings
ReadingGlasses.com - blog for e-commerce site.
Sun & Color - weekly blog for online clothing store for women.
First American - regular blog for payment processing company.
WEB COPY
Mary Kay - SEO-rich landing page copy promoting skin care products
Mary Kay - SEO-rich landing page copy promoting new launch of makeup line
Mary Kay - contest landing page on salesforce-facing website promoting contest and educating on apps
RetailUnion - start-up social networking site for retail real estate. One of many web pages.
Press Releases
Orphan Art Project - Non-profit needed press coverage for upcoming benefit shows.
BeautiControl - Cosmetic company announced plans at annual conference to give away a Mercedes-Benz to sales force.
Goo Goo Eyes - Luxury eyewear retailer highlighted fashion designer Lindberg in a creative video. This release invited members of the press to view the video, which featured frames sold at the store.
Articles
GreenSource DFW - features luxury timepiece designer and product.
VIP Magazine - band feature, DJ highlight, CD review and upcoming event announcement.
GreenSource DFW - showcases local "green" artist.
Odessa American - entertaining feature about an experienced rodeo clown.